LeadUp or a spreadsheet?
A spreadsheet is free and does whatever you tell it. It just doesn't find businesses, remember follow-ups or show what your pipeline is worth.
Compared against the official pages on October 5, 2026.
Choose LeadUp if
- You lose follow-ups because nothing reminds you of them.
- You spend hours finding businesses and copying details into rows.
Stick with a spreadsheet if
- You have a handful of contacts and no follow-ups to track.
- You need a completely free-form table with no structure at all.
Side by side
What each one offers. The other tools' details come from their official pages.
Business prospecting
LeadUp · Built in: search by industry and city, with each business's website, Instagram and Google
Spreadsheet · No: the data comes from elsewhere, typed in by hand
Pipeline stages
LeadUp · Stages with each one's value added up
Spreadsheet · Only if you build the columns and keep them up by hand
Follow-up reminders
LeadUp · A dated next step, overdue first
Spreadsheet · Remembers nothing on its own
History per company
LeadUp · Messages, calls, notes and proposals, in order
Spreadsheet · Only what you write down, in cells
AI-written messages
LeadUp · A first message written from the business's profile
Spreadsheet · Only with add-ons or scripts
Entry price
LeadUp · Free to try; Starter at R$97/month
Spreadsheet · Free in Google Sheets or included with Excel
Does your team know who to call tomorrow at 9?
Every company with an owner, a dated next step and a recorded value. No deal forgotten in the middle of the week.